Video Reflection: David Kelley.

There are general steps and procedures in design, however, as life progresses, processes need to be alted in order to fulfill the outcome. This ahs been evident in Kelley's video as recently, design has been introduced to many new technologies, that has allowed for the creation of such extreme products, however, there is a point in which to much technology is pointless. Although there are so many resources available, it is important to still have a side of human connection to these products. This gives the consumer comfort in using the product, and the confidence to use it. Simple things such as general human movements, such as in a plane, to go down, you tilt the joystick fowards. when somebody wants to go down, the natural human instinct is to lean foward, simialr with going backwards or doing a back flip. It is simple reasoning, but it is important to make sure the user can connect with the technology, and not feel dwaft by it.
This is the key message that I gained from this video, it is hard to acheive in some cases, but if achieved, it makes a large difference in the result of a product.